Cloud data loss prevention market estimated to hit $27.5bn by 2031

Dave Burton, CMO at Dig Security, added that the issue of sensitive data loss has become pervasive as the percentage of data in the cloud continues to increase without proper controls in place. Burton said research shows that this year will be the first time that more enterprise data will be in the cloud than on-premises.

“Protection of data in the cloud needs a different approach than on-premises,” Burton said. “Until better tools for data protection, like data security posture management and DLP are deployed, this will continue to be a challenge."
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